KEY OBJECTIVES:
1. Understand the need for a joint value creation approach & what this entails
2. Be able to align Strategically with Retailers and identify what is most important in a JBP.
3. Understand how Revenue Management can improve Supplier & Customer growth & profitability.
4. Understand how to create a great JBP that connects and executes Category Strategies & opportunities.
5. Understand how to engage & sell the JBP.
6. Understand how to track, measure & review the JBP.
The Australian Grocery Academy programs have been designed specifically for FMCG, with real FMCG case studies and the latest Australian and global insights and practices.
3 x 2.5 hour virtual sessions to be delivered in consecutive weeks